saneMedia became an official LLC in 2020, but it started as an idea. Clifford Waddell, our Founder and CEO, was looking for a production company to host his thriving podcast SANE Show. He wanted a company that reflected what he liked best about his generation; youthful excitement, a knowledge of the digital age, the rise-and-grind mentality, and a hunger to do things better. So he made his own. 

 

Our company comprises individuals with diverse backgrounds, totaling over 100 years of experience. Our goal is to secure deals for our talent roster, help our business clients with activation strategies, and produce exciting, beneficial, diverse content across all forms of media including podcasts, streaming, TV, film, and much more.